
The CEO Manifesto
A shared vision for the circular transformation of the office furniture sector
The Manifesto sets out the bigger picture behind the CEO project and makes the case for change in the office furniture sector. It brings together key insights, ambitions and perspectives from across the partnership to show why circularity is not only necessary, but also achievable through collaboration, innovation and systemic thinking.
The document is intended to inspire decision-makers, designers, manufacturers, public authorities and other stakeholders to rethink established ways of producing, using and valuing office furniture. Rather than offering technical guidance, the Manifesto provides a strategic and motivational framework that highlights opportunities, challenges and the collective responsibility needed to accelerate the transition towards a more circular future.